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Associate Manager , Principal Strategist - The Upside

Bartholomew Close 90, EC1A 7BN London, Royaume-Uni

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Company description

Sia is a next-generation, global management consulting group. Founded in 1999, we were born digital. Today our strategy and management capabilities are augmented by data science, enhanced by creativity and driven by responsibility. We’re optimists for change and we help clients initiate, navigate and benefit from transformation. We believe optimism is a force multiplier, helping clients to mitigate downside and maximize opportunity. With expertise across a broad range of sectors and services, our 3,000 consultants serve clients worldwide from 48 locations in 19 countries. Our expertise delivers results. Our optimism transforms outcomes.

About The Upside

We are a strategy and innovation partner for global brands that want to accelerate growth and progress with direction. All centred around our core purpose to co-create better business growth and B-corp certified.

Our team comes from diverse backgrounds and cultures, and because of this we are not bound by legacy thinking and frameworks. To make a meaningful difference, we design fresh and dynamic ways that deliver on the innovation and growth opportunities of today.

We frequently work as an embedded partner and are proudly collaborative. We don’t simply advise and leave. Most of our clients are legacy partners who work with us on numerous long-term as well as every-day strategic and innovation challenges.

Our strategic services are built on deep consumer and cultural understanding and accelerate brand, marketing, and business design efforts. These are the 4 pillars of our offering:

  1. Identify opportunities- Identify and define the frontiers influencing commercial and consumer behaviour to drive new value into the organisation
  2. Define direction- Create new methods of business and brand growth that lead to distinct and impactful platforms and offerings.
  3. Fuel transformation- Designing ways of working and collective spirit that enable growth to flourish
  4. Data-driven decisions- Decoding the insights and patterns within data to direct next actions

 

Job description

This role sits on the crossroads of various marketing disciplines, from brand strategy, business strategy, digital innovation and organisational design. We don’t expect you to be a deep expert in each of these areas, but are looking for talent that can comfortably switch across some of these areas and thrive with a bit of ambiguity thrown in. 

You’ll be working across several brands, getting exposure to industries from tech, to fashion, FMCG and beyond. Some responsibilities include:

  • Become a go-to person on key projects 

  • Design, prepare and lead collaborative workshops

  • Explore, conceive, develop and implement new solutions, both short-term and long-term

  • Develop and finetune set of strategic tools in key areas

  • Write reports and presentations

  • Craft, hone and evaluate marketing briefs

As a principal, the aim is that you gradually evolve into the key contact and lead for some of our most important clients. This means that you’ll be tasked on both running and overseeing existing projects as well as nurture new projects and business from these accounts.

Ultimately, we need someone who gets how successful brands operate in today’s technologically and social driven world. It doesn't mean you have to be a digital nerd but a very good grasp of how consumer behaviour is shifting will be critical. A fascination for business, technology and culture is a head start.

Qualifications

  • At least 5+ years experience in innovation consulting, marketing, strategy and planning (or similar)

  • Managing and motivating more junior members of a team

  • Forging relationships with key clients

  • Charting an approach to solving a problem or project and managing it to delivery

Additional Skills 

  • Articulate storyteller (presenting arguments and strategies in engaging ways)

  • Comfortable and natural presenter

  • Deep understanding of how changes in culture, technology and commerce are impacting human behaviour

  • Able to reframe problems revealing new ways to solve/approach them

  • Able to synthesise data and articulate findings simply

  • Able to articulate the business and organisational implications of proposed solutions

  • Understand marketing and brand theory like the back of your hand

Additional information

We aim to be a home of liberated thinkers and are a team of people who can span across disciplines and can combine different viewpoints and pull-on different capabilities. What brings us together are our values which we hold dear and precipitate throughout our work and interactions, team events and employee benefits program:

Create Better, Together

We leave ego at the door to be kind and collaborate - celebrating each other's strengths, diverse backgrounds and knowledge to raise up.

Strong bodies, strong minds

We invest in the wellness of our minds, fitness of our bodies, and spiritedness of our energy - without sacrificing one for another.

Thinks 2 steps ahead

We don’t wait nor keep to the rulebook. We’re proactive by practice, finding opportunities before they knock.

Sia is an equal opportunity employer. All aspects of employment, including hiring, promotion, remuneration, or discipline, are based solely on performance, competence, conduct, or business needs. 

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