Sia’s Public Transport Application Benchmark 2024

In today’s fast-paced world, public transport apps have become essential tools for navigating city streets, planning travel, and optimizing commutes. With the growing trends and regulations for sustainable, efficient, and  user-friendly mobility solutions, it’s important for cities and transport companies to understand which apps truly stand out in providing the best experience for passengers. To help identify the top contenders, we conducted a benchmark aimed at evaluating and comparing the performance of several public transport applications. 

For our benchmark, we adopted the customer journey as the foundation for evaluating the effectiveness of public transport applications. This approach allowed us to assess the user experience at every stage of the interaction with the app, from initial download to the completion of a trip. The journey was divided into five key steps, each of which was carefully analyzed based on how well each app facilitated a smooth, efficient, and enjoyable experience for the user. The steps were the following: 

Each app was tested extensively along these five stages of the customer journey, with user feedback playing an essential role in identifying areas of improvement and determining the overall performance. 

Public transport apps are vital for the modern commuter, and our benchmark reveals key insights into what truly sets the best public transport apps apart and where there is room for the existing apps to grow. Want to know which app outshines their peers / competition in every phase of the customer journey? The full study provides in-depth analysis and best practice recommendations. Download the complete report now to see which apps are leading the way and why.