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Sia Partners’ 4x4 Talks aim to gather key insights from business leaders and experts from around the world.
In this talk, Sia Partners Middle East’s Amancio Torres joins Dr Sami Al Humaidi – who is currently the Acting Director-General of Prince Sultan Defense Studies and Research Center (PSDSARC) – as they embark on a thought-provoking discussion on the facets of a Marketing approach for Defense R&D globally and in The Kingdom of Saudi Arabia.
Amancio Torres
Managing Partner | Sia Partners Middle East
Amancio Torres has over 30 years’ experience advising executives and leaders in many companies across sectors that include government, energy, and manufacturing, and is currently the Managing Partner of Sia Partners Middle East, a global company headquartered in Paris.
Dr. Sami Alhumaidi
Acting Director-General | Prince Sultan Defense Studies and Research Center, KSA
Dr. Sami Alhumaidi is currently the Acting Director-General of Prince Sultan Defense Studies and Research Center (PSDSARC) which is a leading defense research organization reporting directly to the Minister of Defense Previously, he was the Managing Director of Prince Sultan Advanced Research Institute (PSATRI), an applied research institute at King Saud University (Riyadh, Saudi Arabia).